The results will show like average views', total likes, and engagement metrics. How to Get Paid and Make Money on TikTok, YouTube, Instagram According to IZEA, the average cost per TikTok based on influencer tier is as follows: Nano influencers (1000 10,000 followers): $800 per post. However, if youre looking for a story or reel that more closely resembles a TikTok video, use the TikTok formula to account for the extra content production requirements. Obviously, the scale of social media presence differs dramatically between a potential influencer, nano-, If a TikTok influencer is consistently using a hashtag related to your brandeg #blackbeauty or #melaninpoppingits likely that the majority of their followers are interested in these topics. This, Finding the right influencers for your campaign can be a challenge, especially when you want to work with micro influencers influencers with between 1,000 and 100,000, As micro influencers gain more attention in the influencer marketing space, some marketers are starting to wonder, are micro influencers better than other influencers? Note that the deep search' feature is available only on the Agency plan, which costs $200 per month. Micro 11. More control over campaigns Since youre dealing with smaller numbers of people at once its much easier to monitor and adjust campaigns as needed compared to bigger ones where things can quickly become unmanageable if left unchecked! Filter accounts based on % success or % CPM (cost per thousand). They can be found across all social media platforms but are especially active on Instagram and TikTok where they use their content to engage their followers across various topics such as fashion, lifestyle, travel,l, etc., while also promoting products or services related to those topics. i am trying to be a micro influencer! Peach & Lily. Do a deep-dive analysis of performance week-to-week and compare accounts. You can also run some checks for fake followers to make sure the micro-influencers have genuine audiences. We share some great examples of influencer marketing campaigns and explain how your brand can begin working with social media influencers. If youve worked with Instagram influencers in the past who have returned good results, see if theyre creating content on TikTok. These platforms can handle TikTok micro influencer searches but for most brands the pricing is prohibitive and the tools are overkill. Influencer marketing is no longer an emerging trend, but rather a sound strategy that plays a huge role in many teams marketing toolkit. You could spend your time checking the Discover tab, crawling through hashtags, and endless searching for keywords, to find relevant influencers. Exolyt is an app that helps you find TikTok influencers thanks to powerful research tools that do all of the heavy lifting. Launching an influencer marketing campaign on Instagram can be intimidating, which is why many brands turn to an Instagram influencer marketing agency. Now that youve read through it, we trust you now know how to find social media influencers on TikTok even if youre not an active user. Find out with our Influencer ROAS calculator. What Even Is Coachella Style Now? | GQ Micro influencers on Instagram are people who post regularly on the platform and gain followers who care about their content. Now, Lets look at how you can find micro creators in the next section. Nano influencer follower count: 1,000 to 10,000 followers, Macro influencer follower count: 100,000 to one million followers, Mega influencer follower count: Over 1 million followers. One interesting feature is called deep search, which unfortunately only works with Instagram at the moment but gives you the ability to enter a word or phrase and search by Hashtag, Mention, Username, or well, plain old Keyword. They can effectively build followings on Instagram and start to develop relationships with brands to monetize those followings. TRIBE helps brands zero in on the best influencers to partner with to create instant branded content that performs. To get a full picture of someone's relationship with brands, track how often they mention brands and post branded content. Well, that person is likely a micro influencer on TikTok. hbspt.cta._relativeUrls=true;hbspt.cta.load(1609563, '47c2789e-8e0f-4bbb-8e06-0f780f1dd60e', {"useNewLoader":"true","region":"na1"}); Allow us to make things a little bit easier for you. Micro-Influencers: The Key to Influencer Marketing That will lead to increased engagement and subsequently, more sales. How to Find Micro TikTok Influencers for Your Brand Source: @peachandlilyofficial / @leanne_page. https://www.facebook.com/sharer/sharer.php?u=&t=, http://www.linkedin.com/shareArticle?mini=true&url=&title=&summary=&source=. The key to getting in front of a hyper niche audience is to find TikTok accounts with hyper-engaged audiences. How to find Micro-Influencers on TikTok - Fat Frog Media When working with micro influencers, youre more likely to reach your target audience with ease. IRELAND: +353 1-4819330, Privacy Policy Micro influencers are free from fake accounts, spam accounts, bots, or journalists that follow the accounts of influencers with millions of followers. WebInstagram influencer pricing . Influencer From the screenshot above, you can see how much the micro influencer charges and the estimated cost per post for someone like Kim. Tokfluence's audience analysis allows you to do what's called fake checks to see if an account has fake followers, meaning they have paid for followers rather than gained them organically. This article will cover statistics showing the effectiveness of influencer marketing, how it impacts consumer behavior, and will provide you with strategies to boost the ROI of. Simply put, working with micro influencers will get you higher engagement rates. Content creators go through a vetting process to ensure that they have the skills to provide high-quality, professional branded content to users of the platform. When this feature finally arrives on TikTok it will be a very powerful way of finding ultra-niche content creators. Micro Is it best to work with a Creator who focuses on aesthetic or educational content? Use an influencer database Look for brand mentions and search hashtags related to your industry Find out whose already talking about your brand on social media. Some Tiktok content creators include their email address right in their bio. How? When a job is agreed upon, the platform holds your payment until the work is completed, so you can be sure you're getting what you paid for. TikTok micro Additionally, you should look into each candidates engagement rate as well as any past collaborations they may have had in order. In this post, well explore the impact. This post has come to an end, lets wrap this up. This promotional strategy involves forming a partnership, In this blog, well walk through the most common methods for influencer outreach as well as provide some templates for crafting great messaging that will get influencers, Influencers, or social media stars that have monetized their online presence through paid brand collaborations, have mastered the art of audience engagement. Track your posts and stats, keep tabs on your budget, and avoid wasting any of it. On TikTok, a Creators engagement rate is much more important than their follower numbers, even more so than on Instagram. Prices start at $10 so it appeals to marketers with smaller budgets or brands who want to learn the ropes without investing thousands of dollars. Creators in our marketplace can deliver a diverse range of assets from just UGC content and organic posting, to creator ads. Micro influencers (10,000 50,000 followers): $1,500 per post. Have a good hook: TikTok promotes videos based on several factors including whether or not users finish watching your video. hbspt.cta._relativeUrls=true;hbspt.cta.load(1609563, 'b419a9ff-48f2-455a-8058-c06288f1429f', {}); Sounds like something youre interested in, right? Just keep these factors in mind and consider that working with micro influencers is often the least expensive option for influencer marketing campaigns. They can help you get more engagements on your page and their recommendations via branded content are deemed trustworthy. The influencers you choose will play, In this blog, well round up some of our favorite examples of brands that have successfully implemented influencer marketing into their strategy, from macro- to micro-influencers. However, finding the right influencers to work with can feel like a, If youre wondering if TikTok is a good option for influencer marketing, this article will outline what you need to know about the benefits of using TikTok, This article will outline everything you need to know about how many followers are needed to be an influencer, the different tiers of influencers, and how different, This article will outline examples of social media influencers, what success looks like for different types of influencers, and how influencer marketing can benefit both influencers and, More companies are shifting their attention to social influencer marketing since it is an effective promotional method for brands in any industry. These are people who regularly create content TikTok is another great platform for micro influencers (and brands running micro influencer campaigns) thanks to the TikTok algorithm. If you're looking to connect with influencers who can help support your marketing campaigns but don't have a large budget, working with micro-influencers may be the right solution for you. How Much Money Does That Come To? Talia Lichtstein is famous for her Stuff that I hate rants on TikTok. Theyve got a more affordable rate with results better than the star influencer. Brand advocates transform a campaign into something personal. WebYoull be able to monitor your collaborated content more easily. With your marketing budget, you could hire one big-name Creator to create a single post, or you could hire 20 micro-influencers. influencer on TikTok They create their regular posts and paid content almost the same waylike theyre having an open conversation with their buddy. How to become an influencer on TikTok or Instagram - CNBC Their audience comprises people in different geographic locations so each time they post, it gets seen in different demographics meaning your brand does too. See What TikTok Does - You'll Be Surprised! Benefits of Working with Micro-Influencers, How To Find The Right Micro-Influencers For Your Brand. We could talk for hours about why influencer marketing is the bees knees, but aint nobody got time for that. By James Tait. This should be something you are well educated in and have lots to say about. It helps to have an experienced, knowledgeable partner on your side. More authentic content Since most micro-influences arent professional marketers they tend to create content that feels much more genuine which helps build trust between you and your potential customers resulting in higher conversion rates overall. You can also get detailed demographic information analysis to ensure the influencer speaks to your target audience. If you dont see it, it means there is some missing information you need to include. These micro-influencers typically have between a couple of thousand followers up to 100,000 followers. Micro The small audience size can help followers feel like they're part of a community, rather than just a number. Launching an influencer campaign is effectively word-of-mouth marketing at an unprecedented scale. Thats where an influencer, Finding the right influencer marketing agency for your business can be a bit tricky, though, which is why we put together this guide for finding a top, Lets break down some of those questions, starting with what is an influencer marketing agency, exactly?. Lets, The global consumption for social media has significantly surged in the last decade and has continued to shape the way we promote brands and ideas, Influencer marketing is an excellent way for businesses to get branded promotions out to targeted audiences. TikTok Micro-influencers have between 10,000 and 50,000 followers. It ranged from $0.05 to $189. We avoid sending sample products for them to use in their content. Ideas to become an influencer Beauty / Fashion Blogger, Ideas for becoming an Influencer Vlogger, Ideas to become an influencer Travel/Lifestyle, Ideas to become an influencer Explanatory videos, http://adfluencer.de/wp-content/uploads/2018/04/Adfluencer.mp4, Adfluencer Influencer Marketing Nuremberg | Handcrafted with IMPRINT. Influencify claims to be the #1 platform for performance-based influencer marketing. Because micro influencers have fewer followers, the price they charge per post is typically lower than other influencers. An influencer specialist works with social media influencers to promote client products and services and creates effective campaigns to reach target audiences. The Creator Fund isnt the only in-app monetization tool for TikTok creators. Your brand stands to gain several benefits, including: Influencers are known to have a huge following and while that might seem like theyve got a huge amount of influence over their followers, especially with their impressive likes, thats not always the case. Once you've found a few people you'd like to connect with, you can add them to a campaign. Explore influencers by using filters and review their profiles to see which ones would be the best fit. Plus, you can use different filters as seen in the screenshot above to set criteria for the kind of creator you want to work with. Upon reaching 1,000 followers on TikTok, accounts will unlock the LIVE tool. You must have at least 10,000 video views in the last 30 days. A small, engaged audience is much more likely to take a brand recommendation than a large audience who may only see 5% of an influencers content. USA: +1 878-900-4148 Lets explore what, When developing an influencer marketing campaign, one of the most challenging tasks is often finding the right influencers for your brand. Thats why marketing teams, especially those ready to dip their toes into influencer. What The Hell Is A Micro Influencer? - TRIBE Your next step is to create a campaign directly on the platform where you can offer influencers discounts and/or cash as compensation. They're more relatable.